Posts Tagged ‘Marketing’

Selling:The Guranteed Skill To Triple Your Income Opportunities.

Monday, November 23rd, 2009

However good your product or service is, do not expect that customers will just come falling over themselves to buy from you. It does not work like that. Goods are sold not bought.So you can Kick Your Excuses Goobye!

The responsibility is more on the side of the seller and not on that of the buyer. There are too many things competing for the attention of those who need your goods. It is your responsibility to be proactive. I am suggesting that you be proactive and take the initiative. If you have to offer goods or products or services or ideas, be proactive. Some of us are having problems because we think that just by opening our doors and putting signboards outside, people will come rushing in to our shops. It does not work that way because there are many things competing for their attention.

Unfortunately your competition may be very aggressive. The essence of what I am saying is that you should not think that because you just put up a website people would just troop in. It is not your website that they need.  You have to bring what you are selling to their attention.

Remember, goods are sold and not bought and your business would not do better than your ability to sell. This one of the most important skills you must develop to triple your income opportunities today. You have to ask people to buy. Seek for customers. There are people who have something to offer and they talk about it with their customers but they never hit the nail on the head and ask them to buy.

I will also say that whatever it is that you want to offer, please shoot for excellence in your ability to sell. There are loads of people around who are trying to sell things. Cultivate excellent selling skills. I advice  you to buy books on selling. Such books may not attract attention but they are the key things. Selling is a field that has been researched. There are recorded thousands of hours of videotaping and audio   cassettes on the techniques of selling by some of the world’s best sales people. They have run research and tried to establish standard principles that govern selling. It would make a world of difference if you go for such materials.I recommend this, KICK YOUR EXCUSES GOODBYE !

If you have sales people in your organization, teach them how to handle rejection. You will hear many ‘nos’ before you make one yes. It has also been proven by statistics in the U.S that for those in the insurance industry, you will have one ‘yes’ out of sixty attempts. When you have already prepared your mind to hear ‘no’ 59 times, you are better positioned than somebody who is not aware of that fact. But of course, you will discover with time that one sale will more than compensate for the 59 rejections. Many people fail because they cannot handle rejection. I say again whatever it is you are selling; please shoot for excellence.

Enjoy your moments !

How to Make a Greeting Card

Tuesday, October 13th, 2009

Making your own greeting cards can be both fun and rewarding.  Many people cherish home-made greeting cards because they are a true expression of yourself and the person you are making it for.

The first step in making a greeting card is to determine who you are making the greeting card for.  What interests does the person have?  What is the person’s hobbies?  Is the person your friend, family member, brother, sister, aunt, uncle, grandparent, parent, husband, wife, or significant other?

The next step to making a greeting card is to decide if you want a funny greeting card or a sentimental greeting card.  If you want a funny greeting card, you will want cut outs of cartoons, or you might want to draw your own cartoons.  If you want a sentimental greeting card, you might gather cutouts of flower pictures.  If you want a Christian greeting card, you might cut out some pictures of crosses or bibles.  If you can draw your own, that’s even better.  But not everyone is an artist!

You also need to decide why you are sending the greeting card.  Is it for a birthday, anniversary, thank you, sympathy, holiday, Mother’s Day, Valentine’s Day, or other occasion?  Maybe the greeting card is just because you care.  If you want to send a birthday card, a picture of a birthday cake might be best.  Or a picture of a flag for Independence Day greeting card would be nice.

The next thing you have to do is write the copy for your greeting card.  You can choose a poem you like or one that you know the person getting the greeting card will like.  You could also write your own poem.  You should remember though, that when you copy someone else’s poetry onto your card, you cannot sell the card.  Copyright laws forbid you to sell someone else’s work without permission.  But for the purposes of just making a greeting card for a loved one, copying a favorite poem, saying, or scripture is more than acceptable.

Now that you know what you will put on the greeting card, who it is for, and why you are sending it, the next step is to gather all the materials you will need to put the greeting card together.  You will want to gather cut outs of any pictures you want to include, as well as scissors, paste or glue stick, construction paper, crayons or markers, a pencil for outlining (in case you make mistakes), and don’t forget your creativity!  You may also want some lace, ribbon, doilies, pretty material scraps, paints, and other items.

The most important thing to remember when creating your own greeting card is that the sky is the limit!  There is no right or wrong way to make a greeting card.  The only thing limiting your greeting card possibilities is your own creative mind!  So break out those old magazines, poetry books, comic books, and cartoon strips, get those creative juices flowing, and make the best greeting card ever!  Your loved one is sure to enjoy your hard work, effort, and how much you care showed by your handmade greeting card for years to come!